Titleist PGA Booth and Catalog
When working with one of the world's most iconic golf brands you need to understand the sport inside out. Creating Titleist's most important dealer and retail sales tool, I revitalized their 80-page catalog, enhancing product presentation and quality that resulted in a gorgeous -- yet practical -- coffee-table-worthy book. Leveraging Titleist’s long and rich history of commitment to dedicated golfers, I orchestrated numerous on-location lifestyle shoots as well as leading the entire Titleist Gear product photography effort. I also created numerous product collateral, point of sale displays and tradeshow graphics with the quality excellence that is faithful to the Titleist brand promise: “Commitment to dedicated golfers. Commitment to quality. Commitment to performance.”